INSIGHTS

Business pricing & margins

Practical guides for pricing, margins, costs, and sustainable growth.

2026/7/15 · 8 min read

How to calculate profit margin without fooling yourself

separating direct costs from the costs that quietly erode a sale. A practical guide for making a more informed decision.

2026/7/15 · 8 min read

using the right percentage when translating cost into a selling price. A practical guide for making a more informed decision.

2026/7/14 · 8 min read

turning fixed costs, unit price, and variable cost into a realistic sales threshold. A practical guide for making a more informed decision.

2026/7/14 · 8 min read

checking the true cost of a promotion before it becomes a habit. A practical guide for making a more informed decision.